US Bottled Water Sales Growth: 2000 - 2016

From Bloomberg, "Nestlé Discovers Water in the Arizona Desert, and Bottles It: Despite a 17-year drought, Phoenix has welcomed the sale of its water as a consumer product—but for how long?" by Eric Roston:

In America, single-serving bottles of water recorded 40 straight quarters of 20 percent growth or more starting in 1995, a decade long run during which the product went from novelty to mainstay, visible in almost every conceivable setting. Though its overall growth has dropped since then, Michael Bellas of Beverage Marketing Corp. said this year may mark a more telling milestone: Water sales are expected to surpass soda sales for the first time.

Source: Bloomberg