Adding Dessert Helps Dieters Lose And Keep Off Weight: Research Finds

From "ADD DESSERT TO MENU TO IMPROVE WEIGHT LOSS" on ScienceBlog:

When it comes to diets, cookies and cake are off the menu. Now, in a surprising discovery, researchers from Tel Aviv University have found that dessert, as part of a balanced 600-calorie breakfast that also includes proteins and carbohydrates, can help dieters to lose more weight — and keep it off in the long run.***Attempting to avoid sweets entirely can create a psychological addiction to these same foods in the long-term, explains Prof. Jakubowicz. Adding dessert items to breakfast can control cravings throughout the rest of the day.

Could it be that our societal obsession with weight loss and what people should or should not eat is actually a factor in causing obesity?